Let’s be honest:<\/p>\n

It’s pretty tough out there at the moment.<\/p>\n

To take a wild guess, I’m going to say that some (if not all) of the following issues have adversely affected your FBA business over the past year:<\/p>\n

Amazon restock limits
\nRising shipping costs
\nProduct compliance
\nOrganic search issues
\nCrazy costs per click
\nOverseas competitors
\nCompulsory insurance
\nRising storage costs
\nBrexit (import checks)
\nCovid (staff shortages)<\/p>\n

Plus many (many) more.<\/p>\n

Simply put:<\/p>\n

Your rolling 12 months financials are not as rosy as they could be.<\/p>\n

Frustrating isn\u2019t it?<\/p>\n

Yes, but all is not lost.<\/p>\n

In fact:<\/p>\n

When it comes to selling your Amazon business<\/a>, it’s more important to exit when the timing is right for the buyer<\/em>, not the seller.<\/p>\n

Let me explain.<\/p>\n

Most Amazon aggregators<\/a> use debt financing to fund their acquisitions.<\/p>\n

In other words, money is released to them on the premise of buying companies. And crucially, aggregators must spend that money within a certain period of time.<\/p>\n

This is great news for sellers.<\/p>\n

Why?<\/p>\n

Because aggregators are willing to give valuations based on what your 12-month profitability would have been (without the macro economic issues<\/a>) or, for certain brands, what you forecast it to be.<\/p>\n

Sound silly? It\u2019s not.<\/p>\n

So rather than waiting for the perfect set of 12-month financials (and letting Amazon send you loopy in the process), your time is better spent finding a buyer today.<\/p>\n

Bottom line:<\/p>\n

The window of opportunity is closing with many of your ‘mom and pop’ competitors having already sold up.<\/p>\n

In fact, picture this.<\/p>\n

In 6-12 months’ time, it’s quite possible that the first page of Amazon will be made up of brands owned by large multi-national aggregators with hundreds of specialist staff and (very) deep marketing budgets.<\/p>\n

Gulp.<\/p>\n